Diffusion of social media among county 4-H programs in Tennessee
| Reference Type | Thesis |
|---|---|
| Year of Publication |
2012
|
| Author | |
| Degree |
M.S.
|
| University |
University of Tennessee, Knoxville
|
| Thesis Type |
Master's thesis
|
| Download citation | |
| Abstract |
The study to describe social media use was conducted via an online survey distributed to 4-H leaders in Tennessee, receiving a 49 percent (n=196) response rate. The most commonly used was Facebook, YouTube and Twitter. Most felt that these were efficient and effective ways to communicate information to their audience. |