Writing on the Wall: Social Media—The First 2,000 Years

Contents: 

• Introduction: Cicero's web
• The ancient foundations of social media: Why humans are wired for sharing
• The Roman media: The first social-media ecosystem
• How Luther went viral: The role of social media in revolutions (1)
• Poetry in motion: Social media for self-expression and self-promotion
• Let truth and falsehood grapple: the challenges of regulating social media
• And so to the coffeehouse: How social media promotes innovation
• The liberty of printing: The role of social media in revolutions (2)
• The sentinel of the people: Tyranny, optimism, and social media
• The rise of mass media: The centralization begins
• The opposite of social media: Media in the broadcast era
• The rebirth of social media: From ARPANET to Facebook
• Epilogue: History retweets itself